From The Greats
Author identity verified in the publisher record for this catalog addition.
From The Greats placeholder
Start with Why: How Great Leaders Inspire Everyone to Take Action
by Simon Sinek · 2009
Simon Sinek’s book on purpose and organizational leadership. This is the original work, without asserting a preferred edition.
0 source-backed recs1 mention/citation signalNo paid placementBuy links disclosed
Documented mentions and citations
Start with Why: How Great Leaders Inspire Everyone to Take Action appears in 1 source-backed mention or citation signal, not direct recommendations.
Alain Bejjani
Former Majid Al Futtaim CEO
Mentioned
Original interview reading context
interview
Documented citation: Bejjani applies the book’s discussion of organizational purpose to his company.
Documented citation · Mentioned
Open source
Evidence details
Reshaping retail-tainment in the Middle East and beyondThis source documents the book relationship, but the displayed text is a catalog summary rather than a verbatim quote.
McKinsey · 2017-08-02 · accessed 2026-10-01
interview · Original interview reading context
Named speaker’s organizational context, kept as mentioned rather than a second direct recommendation. No claim of completed reading or independent validation of the book’s thesis.