Business Adventures

by John Brooks · 1969

Classic New Yorker business reporting on corporate decision-making, markets, and mistakes.

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Author signal

John Brooks · Business journalist

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John BrooksBusiness journalist

New Yorker writer whose business reporting became a classic for investors and founders.

Documented mentions and citations

Business Adventures appears in 1 source-backed mention or citation signal, not direct recommendations.

Bill Gates Co-founder, Microsoft; philanthropist

Documented citation TIME article article

Documented citation: Business Adventures remains one of his most-cited business books.

Documented citation Documented citation article Bill Gates Discusses His Lifelong Love for Books and Reading

This source documents the book relationship, but the displayed text is a catalog summary rather than a verbatim quote.

TIME · 2017-05-22 · accessed 2026-06-18

The article summarizes Gates naming Business Adventures among books particularly impactful to him.

Open source

Documented citation · TIME article · article Source 2017-05-22

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